What makes up a great company culture? Birthday celebrations? A new coffee machine? These things certainly help, but to become an award-winning marketing agency, something else is needed, something truly magnificent. In fact, it can’t be boiled down to one thing. It’s the culmination of countless efforts to make the workplace environment welcoming and purposeful, which can eventually lead to other awards. At Versa Creative, a marketing and advertising agency, we were recognized by two different organizations for our work culture and, well, our work itself. Learn about how these prestigious honors came to be.
Houston’s 2018 Best and Brightest
Houston’s 2018 Best and Brightest recently honored us for our progressive and diverse work culture. In fact, we were one of 62 businesses selected for this prestigious award! During the awards ceremony, we were specifically recognized for our most recent workplace program, Versa University. This inventive program invests in the professional and personal growth of employees throughout the company.
Versa University encourages all employees to learn about team member specializations, internal processes, and industry trends while creating a culture that encourages team members to teach and learn from one another.
Mary Shekari, our Founder & Principal, elaborated on the present and future developments key to our ongoing success:
“Versa Creative is honored to be recognized as one of Houston’s Best and Brightest workplaces. We believe this award truly highlights our commitment to excellence in human resource practices and employee enrichment. We look forward to further developing our company culture and implementing even more groundbreaking programs for our employees.”
What is Houston’s Best and Brightest?
The Best and Brightest Companies to Work For: competition identifies and honors organizations that display a commitment to excellence in their human resource practices and employee enrichment. Organizations are assessed based on categories such as communication, work-life balance, employee education, diversity, recognition, retention and more. All participating companies receive a complimentary assessment report and benefits throughout the year. Winning companies are invited to celebrate in one of our many event regions.
-Event Coordinators, 101bestandbrightest.com
The Crystal Awards
In addition to our Best and Brightest award, Versa Creative was also honored by AMA Houston with a Crystal Award in the category of Marketing Campaign: Business-to-Consumer: Agency. The award recognized our Neighbors Emergency Center big game campaign which utilized unparalleled marketing strategies to develop a cohesive and powerful campaign across numerous communications. From videos to billboards to digital, we did it all and it flawlessly expressed the genuine NEC narrative, which gave them heightened exposure during the biggest sports event of the year.
What are the Crystal Awards?
Established by AMA Houston, the Crystal Awards as a prestigious award ceremony that’s dedicated to recognizing the work of local marketers. According to crystalawards.org, “Each spring, AMA Houston hands out almost 100 Crystal Awards to Texas’ best and brightest marketers. The Crystal Awards gala is the largest marketing event in Houston and is attended by more than 650 marketing professionals from almost every industry.”
If you’d like to learn more about our awards or featured projects, don’t hesitate to visit us online or talk to a friendly representative. At Versa Creative, an award-winning marketing agency, we’re always looking for ways to better ourselves, and it’s encouraging to get a little recognition along the way. Until next time, we’ll see you on the red carpet.