Whether it's weak or strong, every brand has an identity, a way in which it's perceived by the public. Each visual element comes together to breathe...
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Marketer’s Guide to IGTV
Watch out, YouTube. There's a new kid in town. In case you missed it, Instagram recently released their highly anticipated new app, IGTV. But, what...
Traditional Marketing vs. Digital Marketing
With the creation of the internet, there has been intense controversy over whether technology is improving or destroying society. Some may say they...
The Wins Keep Coming: Versa Creative Named Top Agency in Houston
This summer, it seems like we just can't lose. Last week, we were proud to announce our recent recognition by Houston's 2018 Best and Brightest and...
An Award-Winning Marketing Agency
What makes up a great company culture? Birthday celebrations? A new coffee machine? These things certainly help, but to become an award-winning...
Does blogging help with SEO?
The answer is yes, blogging does help with search engine optimization. Blogging can help your business get noticed by potential customers, and...
The Ideal UX Design Process
It's undeniable that UX design processes, short for user experience design, can impact our everyday lives. We've all been there, trying to navigate...
A New Era of ZT
At Versa Creative, a Houston-based advertising agency, change and progression are integral facets of our culture and purpose. As we begin the new...
The Biggest Social Media Trends of 2017
Needless to say, 2017 was a big year for social media. Various platforms continue to shape our culture and change the way we perceive and...