Eric graduated from Texas A&M University with a BA in Marketing and with certificates in both Advertising and Entrepreneurship. Eric is a certified Google Partner and has an extensive background in digital marketing. He orchestrates Versa’s pay-per-click campaigns, including development, implementation, and advanced analytics. In addition, he successfully manages and optimizes ad spending while lowering clients’ cost per acquisition and increasing their overall bottom line by utilizing machine learning with a mobile-first mentality. When he’s not in the office, Eric is always up for an adventure, whether he’s traveling the world or scuba diving. He currently resides in Houston, TX.
Versa Value: Entrepreneurial Spirit